Saskatchewan Indian Gaming Authority
Reporting to the Manager of Digital Marketing, this position is responsible for planning, executing, and optimizing paid advertising campaigns across traditional and digital media channels to support SIGA's marketing and business objectives. The role manages media planning, buying, campaign delivery, audience targeting, and advertising performance while ensuring effective use of approved advertising budgets. This position collaborates with other functional areas within Marketing & Digital Strategy, casino operations, internal stakeholders, and external media and advertising partners to deliver integrated advertising initiatives that enhance brand awareness, support promotions, and drive customer engagement.
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